Highsnobiety: Not In Paris Drop #4 by CG Watkins & Kevin Lanoy

It’s that time of year again and our Not In Paris collection is almost here. While previous editions leant into the Not In Paris theme (our second lookbook photoshopped our model into classic Parisian locations, and our third brought him on an international tour that was anywhere but Paris), for our 4ème édition, we decided to bring Not In Paris to the city itself.

The lookbook takes us on a tour of Paris: hitting up a tabac, posing outside a métro station and, of course, stopping to pick up a miniature Eiffel Tower keyring. The pieces themselves play on the aesthetics of classic Parisian tourist merch. T-shirts, baseball caps and a knitted sweater are all adorned with typical PARIS logos, with an added Not In Paris branding. Elsewhere, we use the Eiffel Tower iconography on socks, a tee and a hoodie, as well as rebranding ourselves as “Le Highsnobiety.”

Text taken from www.highsnobiety.com